This is how our e-commerce presentations went: From 19 to 20 April we devoted ourselves entirely to the topic of fashion and product e-commerce. In Jordí Bernadó's beautiful ElektriK studio, we gave a complete overview of the automation process that can be achieved with Picture Instruments solutions.
We do this in personalised, hands-on demos of 1-2 hours. What are the trends in the market? How can we save time and retouching in our production? How does 3D image generation work with Picture Instruments' solution?
There are now many different products on the market from various suppliers. So what is so special about Picture Instruments software and what makes their range of product photography systems so special?
Fashion product photography systems and their particularities
The main difference is PI's years of experience in the software industry. The strongest point of their software, apart from the algorithm for the cleaning of funds, is the possibilities they offer to adapt it to each work process.
We can design different workflows, depending on the product, purpose of the image, or destination. Moreover, once we have everything configured, the work is very simple and automatic.
PI is a flexible company that responds precisely to customer requests and adapts its products to the possible special needs of each customer. All product systems are standardised, but can be modified to meet specific requirements.
Ghost Dummies
Although a lot of fashion in Spain still works on hangers, many companies have now switched to phantom mannequins. We have seen a very high demand for these systems in the last year, generating a change in trend.
In our process and after testing we have decided to include two different models in our mannequin catalogue. One works especially well for 360º and with shirts that have different necklines, as there are many removable parts available and these are magnetic. The other model we would use for more general use. Prices to buy or rent can be found at here.
